Olamide Gbenga Adedeji (born March 15, 1989), known professionally as Olamide (or by his popular nicknames Olamide Baddo or BaddoSneh), is a Nigerian rapper, singer, songwriter, and influential record executive. He is widely regarded as one of the most significant and pivotal artists in the Nigerian music industry, often credited with popularizing the blend of hip-hop and Afrobeats using the Yoruba language.
Musical Career and Legacy
Breakthrough: Olamide gained prominence with his debut single, "Eni Duro," in 2010.
Genre: He records primarily in Yoruba and English, establishing a unique brand of street-savvy, high-energy music that became central to the Afrobeats movement.
Discography: Known for his incredible consistency, Olamide has released a prolific amount of work, including the successful albums YBNL (2012), Baddest Guy Ever Liveth (2013), Street OT (2014), and his recent album Olamidé (2025).
The "Music Mansion": YBNL Nation
Olamide's primary musical enterprise and legacy platform is his record label, which serves as a central hub for talent development.
Label Name: YBNL Nation (an abbreviation for "Yahoo Boy No Laptop Nation," though the meaning has evolved to represent hustle and success).
Founding: Olamide founded the independent record label in 2012 after leaving his former label, Coded Tunes.
Influence: YBNL Nation is crucial to the Afrobeats ecosystem. Olamide uses the label to discover, mentor, and propel emerging artists to global fame. This process is often referred to as "The Olamide Effect."
Star Acts: YBNL has launched the careers of numerous top Nigerian stars, including Adekunle Gold, Lil Kesh, Fireboy DML, and Asake.
Distribution Deal: In 2020, YBNL Nation signed a joint venture distribution and publishing deal with the international company Empire Distribution, significantly boosting the global reach of the label and its artists.
There is no widely known, officially titled "Baddo Mansion" serving as the headquarters. However, the label, YBNL Nation, serves as his music "mansion."
Official YouTube Channel
You can find all of Olamide's official music videos, visualizers, and content on his official YouTube channel: Olamide's Official YouTube Channel
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